Do you want to conduct large-scale research and analysis of social media, online news sites, blogs and forums? Modern AI tools can analyze social data across a wide variety of [...]
AI can profoundly transform how marketing campaigns are executed. With new machine-learning tools, you can create marketing campaigns that listens and adapts automatically to audiences to improve performance. Tools can [...]
In digital marketing, it is sometimes difficult to understand what touch-points and marketing investments contributed to a conversion. This is where attribution modeling comes into the picture, and there are [...]
Text- and sentiment analysis is an increasingly important task in marketing, as it can provide insights around a company’s text data. Lexalytics is one of the companies offering AI-based solutions [...]
Would you like to harvest consumer insights from social media? New tools, based on artificial intelligence technology, can analyze enormous amounts of social media data and find insights from the [...]
Would you like to know who is most likely going to purchase your product or service, thus making your marketing and sales efforts more efficient? With predictive lead scoring, AI [...]
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